Back in December, NHL Commissioner Gary Bettman was asked about the fans' hate about the digital board ads and he said it was a 'non-issue'.
Despite the backlash, the National Hockey League has been nominated for a prestigious award when it comes to virtual board advertisements.
The George Wensel Technical Achievement Award is handed out annually at the Sports Emmy Awards to recognize a sports league or broadcasting partner for their contribution to the technical side of the game. This year, the NHL's 'Digitally Enhanced Dasher Boards', as seen on ESPN, ABC, TNT, tbs, and the NHL Network, are one of the five nominees.
POLL | ||
12 AVRIL | 467 ANSWERS LATEST | NHL nominated for a major award and you're not going to believe why Are you a fan of the digital board ads? | ||
Yes | 58 | 12.4 % |
No | 221 | 47.3 % |
Absolutely hate them | 162 | 34.7 % |
See Results | 26 | 5.6 % |
List of polls |